SMS Marketing – And How to Use it to Generate New Revenue
Did you know that people check own phone 85 times per day, on average?
It’s clear that we’ve become dependent on our phones, but that opens the door for testing new mediums to reach consumers.
SMS marketing messages can vary from promotional messages, product launches, new lines, sales, offers and more.
Mobile advertising works, but only if your message makes it to the consumer’s inbox, and only if your ad is mobile-optimized.
Emails can sit unread for days, phone calls can go unanswered, but text messages are almost always read immediately after they’re sent.
Benefits of SMS marketing:
There’s no long waiting time for designs to be mocked up or campaigns to be printed, just decide what your message is, sending a bulk SMS to your customers takes no longer than sending a text on your own phone. So, not only will you free up some precious time, but with over 90% of messages read within 3 minutes of being received you could see results immediately.
Mobile is here and it’s not going anywhere. SMS is compatible with every mobile phone so you won’t need to worry about alienating some users.
3. Customers love it
SMS is a really simple and accessible way of engaging with each other and with an open rate of 98%, it is heads and shoulders above any other communication method in terms of read rate.
Most of us don’t leave the house without our mobile phone, in fact it’s probably within arms-reach 24/7.
As we try and juggle our busy lives, it can sometimes feel like we have too much information to take in. Emails go unread, adverts ignored and leaflets discarded. SMS is small and simple and gets the message across instantly without any messing around.
Our SMS service provider offer delivery reporting to check your messages have successfully been sent / delivered / clicked. Ensuring you get the most from your campaigns.
8. Generate leads
Keywords are easy to set-up on an SMS short code and can be anything from your brand name to a memorable word. Advertise your keyword on your website, printed media or in your store, allowing customers to opt-in to your mailing list. E.g. Text SMS to 82228 for exciting news and special offers!
Most people’s email and direct mailboxes are swamped with junk mail and spam. Customers will only opt-in to SMS updates from companies they want to interact with, so you know you’re delivering the message to the right person without it getting lost or ignored.
Not only is an SMS campaign affordable for budgets of all shapes and sizes, but you’ll also see a healthy return on investment from SMS marketing. At just a few pence per messages, you can be really targeted with your campaigns without it breaking the bank.
SMS is a small, yet powerful, marketing tool not to be overlooked.
If you want to make your customers feel really special, it’s easy to personalize each message and won’t take any extra time. We send out large bulk SMS messages all at once in the click of a button.
There are lots of ways businesses are using SMS marketing:
– A new product or service
– Sale or offers
– Delivery updates
– Appointment reminders
– Important news
– Customer Service
Basically SMS marketing can help businesses with anything and everything!
Start with SMS marketing boost your business, sign up here for free. Use benefits of just simple low-cost SMS marketing.